Working toward more Cuban products in the tourism sector

By Yisel Martínez

Cuban Coffee and the Cuban Flag / Photo: Cubanos Guru

The recently concluded International Tourism Fair (FITCuba 2018) marked record participation (3,000 participants from 62 nations). Through May 18, Cuba had received two million international visitors this year. The figures are promising, but they are no accident. Making Cuba an attractive, safe, and comfortable destination for its visitors, and ensuring a profitable tourism sector that in turn contributes to the development of the country, entails joint efforts.

Many entities, institutions, and people work together to keep the so-called driving force of the economy on track.While it is still too early to talk of grand results, today we can glimpse concrete examples in the sector, which have also allowed for improved economic efficiency, efficacy, and competitiveness, with high quality standards.

Variety, stability, and large volumes of products are required to meet the demands of the tourism sector. Numerous lines are essential, with food products standing out as particularly important.

Preserves, papaya fruit in syrup, guava shells, and coconut sweets are desserts that Europeans especially enjoy when visiting the island. These typical Cuban sweets are now offered in hotel buffets and are also in great demand due to their quality.

Frutas Selectas boasts a wide variety of offers / Photo: Vanguardia

Syrups for ice cream, candy, sugar in its different formats and some typical Cuban rums and liqueurs are also present in the country’s hotels thanks to the Tecnoazúcar Technical Engineering and Sugar Services Enterprise, part of the AZCUBA Sugar Group.

Typical Cuban rums and liqueurs are also present in the country’s hotels / Photo: EstaentuMundo.com

As one of the most dynamic economic sectors in Cuba, tourism is continuing to advance, and these are some examples of how efforts are being focused in this area.